WHY?
It’s the best question. This is our blog page, packed with insights and musings about the written word. Curiosity is key.
How to fix your blog to boost SEO
Blogging is a total no-brainer for businesses marketing their shizzle online. Well-written articles get you ranked on Google, build trust, spark conversations, shape your brand identity… the list goes on. In this piece, we unpack EVERYTHING you need to know about fixing your blog to boost SEO.
Are content pillars dead? Not quite. But here’s why you should try a content tapestry instead
We’ve never vibed with content pillars. Too rigid. Too inflexible. Too much like assembling a Pinterest craft with a toddler around – fiddly, inflexible and destined to unravel the moment real life kicks in. So we made our own thing: the content tapestry.
Content on the internet is a mess (and we’re p*ssed off about it)
In this blog, we investigate why high-quality digital copy and content matters more than ever and how you can take ownership of yours – through your website, blog and emails – so you’re not at the mercy of algorithms or social media chaos.
