Filter the noise

Your weekly dose of salty strategy

Why you need The Smudge

Inspired by the ancient practice of burning sage to clear negative energy, The Smudge is essential reading for marketers and founders wanting to tap into the power of story.

What you’ll get:

⚡ Industry intel that actually matters
⚡ AI trends, minus the jargon
⚡ Sales writing tips that turn readers into ride-or-die clients
⚡ Storytelling + tone tricks to make you stand out
⚡ Smart content strategies you can steal for your next campaign

If you want copy and content techniques that bring you closer to your audience (and away from the land of blah) – this is your sign.

Sign up today and receive 25 storytelling hooks to spark meaningful conversations with your ideal clients.

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HOW WE WORK

Discover how we find your core story, strip away the marketing BS and shape a message that’s clear, authentic and impossible to ignore.

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ABOUT US

Meet Freddie and Flea, the wise wordsmiths behind Salt & Sage and discover why we love supporting purpose-led brands to level up their copy.

OUR STORY
LATEST BLOG

Check out our blog page, packed with insights and musings about the written word. Curiosity is key.

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