Why? It’s the best question
Welcome to our blog page, packed with insights and musings about the written word. Curiosity is key.
Salt & Sage Strategic Storytelling: what we do, why we do it and who we are
Welcome to the world of Salt & Sage Strategic Storytelling, where words come alive and narratives are crafted with purpose. We are Felicity Haythorn and Manfreda Cavazza, the wise wordsmiths behind the brand, and this is the story of why we do what we do.
- content tapestry
- Content writing
- Tone of voice
- Marketing
- Jargon-free writing
- Storytelling
- Search Everywhere Optimisation
- Our why
- Content strategy
- Editorial Content
- Blog writing
- AI
- Narrative threads
- Content creation
- AEO
- ROI
- Meaningful marketing
- GEO
- Health and wellness brands
- Content plan
- Content marketing
- Messaging
- Copywriting
- SEO
- Brand book
- Editorial integrity
OUR EDITORIAL WRITING SERVICES
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PROJECT WORK
Expert copy, delivered fast, on flexible terms.
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RETAINER SERVICES
Retainer copywriting that delivers peace of mind.
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STORYTELLER BUNDLE
A steady stream of high-quality content for health and lifestyle brands.
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IMMERSION WEEK
Five days, dedicated to you: a focused sprint to get things done.
