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Are content pillars dead? Not quite. But here’s why you should try a content tapestry instead
Content marketing, Content planning, Editorial content, Content tapestry, Content strategy Felicity Haythorn Content marketing, Content planning, Editorial content, Content tapestry, Content strategy Felicity Haythorn

Are content pillars dead? Not quite. But here’s why you should try a content tapestry instead

We’ve never vibed with content pillars. Too rigid. Too inflexible. Too much like assembling a Pinterest craft with a toddler around – fiddly, inflexible and destined to unravel the moment real life kicks in. So we made our own thing: the content tapestry.

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